Top 5 Virtual Fitness Programs in Ireland: Q2 2023 Performance

In the second quarter of 2023, the top five virtual fitness programs in Ireland displayed varied performance across downloads, revenue, and active users. Here's a detailed look at how each app fared, based on data from Sensor Tower.

Strava: Run, Bike, Hike showed consistent weekly revenue, peaking at approximately $17K at the end of March before stabilizing around $13K to $15K throughout the quarter. Weekly downloads fluctuated, reaching a high of about 2.3K in late April. Active users remained stable, averaging around 46K to 47K weekly.

Fitbit experienced significant growth in weekly revenue, culminating in a peak of around $34.5K in the final week of June. Weekly downloads remained steady, fluctuating between 1.6K and 1.9K. Active users showcased a robust presence, averaging over 100K weekly, with noticeable spikes in late April and mid-June.

AllTrails: Hike, Bike & Run maintained a stable weekly revenue, averaging around $4.5K to $5.5K, with a peak of $5.6K in late May. Weekly downloads varied, peaking at 1.8K in the final week of June. Active users hovered around the 5.5K mark, with minor fluctuations throughout the quarter.

Step Counter - Pedometer had minimal revenue generation but saw steady weekly downloads, peaking at 1.1K in late May. Active users increased progressively, starting from 2.1K in late March to a peak of 2.9K by the end of June.

Garmin Connect™ did not generate revenue but maintained steady weekly downloads, peaking at 1K in mid-June. Active users were consistently high, averaging around 70K, with a peak of 72.7K in late May.

For more detailed insights and metrics, visit Sensor Tower.